Art Director

Responsibilities

• Develop and execute compelling visual concepts that align with brand guidelines and drive engagement on social media platforms.
• Collaborate with cross-functional teams to understand campaign goals and craft visuals that enhance ad performance.
• Utilize AI generative tools to streamline and innovate the creative process from ideation to execution.
• Monitor and analyze ad performance data to refine visual strategies and optimize future campaigns.
• Lead brainstorming sessions to generate fresh and impactful ideas for marketing creatives.
• Ensure consistency in brand messaging and visual identity across all digital channels.
• Provide art direction guidance to team members

Requirements

• Proven experience as an Art Director or similar role within a creative agency or in-house team.
• Strong portfolio showcasing expertise in social media ad campaigns and performance-driven design.
• Proficiency in using AI generative tools and software such as Adobe Creative Suite.
• Solid understanding of social media platforms and what drives engagement and conversion.
• Ability to interpret data insights to inform and adapt design strategies.
• Excellent communication and leadership skills to guide and inspire the creative team.
• Knowledge in the field of fintech, crypto, and financial space is definitely advantageous.
• Creative visionary with a passion for storytelling and a keen eye for detail.
• Strategic thinker who balances creativity with a data-driven approach to achieve results.
• Adaptable and open-minded, eager to explore new technologies and methodologies in digital advertising.
• Self-motivated and proactive, thriving in a fast-paced and dynamic environment.
• Collaborative team player who values feedback and is committed to continuous learning and improvement.
• Enthusiastic about keeping up with industry trends and emerging tools in the creative and social media landscapes.
• Creative and fun!