Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities :
We are looking for an experienced SEO specialist to lead and drive SEO programs for Razor Gold’s digital properties across the world. This role sits within the Global Digital Marketing team for Razer Gold, made up of specialists from various disciplines such as online advertising and email marketing.Scope:
- Plan, execute and optimise PPC campaigns across Search, Display/Video and Paid Social across platforms such as (but not limited to) Google Ads, Meta, TikTok.
- Manage paid media budgets for assigned product portfolio, balancing efficiency (CPA/ROAS) and scale (campaign delivery).
- Coordinate, execute and optimise email marketing campaigns.
- Monitor and analyse how campaign performance contributes to overall site traffic and business bottomline via internal business tools, web analytics and custom attribution platforms.
- Guide and advise other stakeholders such as Regional Marketing or Product in paid media best practices and analytics know-hows, in areas like campaign goal setting, creative A/B testing, attribution model comparison etc.
Pre-Requisites :
Requirements
- 1—2 years’ experience in digital media planning and buying.
- Intermediate hands-on proficiency in use of Google Ads, Meta Ads, TikTok Ads and Google Analytics.
- Familiar with attribution methodologies such as last-touch, multi-touch and the impact of lookback windows in conversion tracking.
- Experience in using marketing automation platforms such as SFMC is a plus.
Are you game?
Report job
