Marketing Executive (B2B Trade Events)
Join the Image Engine Team
Image Engine is a leading B2B technology event producer and organiser, proudly part of the UK-based Clarion Events Group. Our flagship event, GovWare, connects global cybersecurity experts, business leaders, and policymakers through innovative content and critical business intelligence sharing.
Collaboration is at the heart of our culture. We value creativity, innovation and inclusivity, and we are passionate about providing our team with the resources to grow and make a meaningful impact in their careers. We take pride in fostering a positive work environment that supports the development of our talented team, and we actively encourage everyone to bring their unique perspective and talents to the table. We welcome individuals who share our passion for collaboration and excellence, and we strive to cultivate a culture that fosters both.
The Opportunity
The Marketing team is looking for a driven, creative and data-savvy marketer to help us grow. You will work closely with the Deputy Director for Marketing and PR to develop cross-channel campaigns, partnerships, and community development initiatives. Some of our perks include training opportunities, birthday leave, performance bonuses, hybrid work arrangements and a friendly, dynamic work environment with a love for great food!
Whether you're a recent graduate or early in your career, if you are passionate about marketing and are eager to grow your skills in a collaborative and fast-paced environment, we’d love to hear from you!
Key Responsibilities:
- Support the planning and execution of marketing campaigns to drive event registrations, community and sponsorship engagement.
- Assist in writing and editing clear, engaging B2B content including emails, social media posts, and website copy.
- Help manage and update the event website and social media channels.
- Support the development and scheduling of the content calendar.
- Assist with demand generation initiatives such as email campaigns, lead nurture flows, and landing page updates.
- Coordinate with partners and sponsors to fulfil marketing deliverables and ensure timely updates.
- Monitor and report on campaign performance (e.g. email open rates, click-through rates, social media engagement).
- Conduct market research and desk research to support campaign planning and competitor benchmarking.
- Liaise with external vendors and partners as needed.
Essential Job Requirements:
- A diploma or degree in Marketing, Mass Comms, Business, or a related field.
- 1–2 years of relevant experience in marketing—internships, freelance work, or project-based experience in B2B, events, or digital marketing will be advantageous.
- Strong command of written English, with the ability to craft clear, concise, and compelling content for professional audiences.
- Proactive, detail-oriented, with a strong sense of ownership and accountability in a collaborative, fast-paced environment.
- Confident communicator who works effectively with cross-functional teams and external partners.
- Curious and data-minded: comfortable interpreting basic performance data to identify insights and areas for improvement.
- Basic knowledge of digital marketing tools and platforms such as Meta Ads, Google Ads, or LinkedIn Campaign Manager is a plus (training will be provided).
- An eye for detail and design aesthetics, with the ability to assist in producing visually engaging content using tools like Canva or Adobe Express.
- Willingness to learn content marketing, CRM tools (e.g. Pardot, HubSpot), and website CMS platforms under guidance.
- Strong time management skills with the ability to manage multiple priorities, while staying accountable for delivering tasks on time.
- A positive attitude, collaborative mindset, and a keen interest in learning demand generation strategies to drive audience and sponsor growth.
Job Types: Full-time, Permanent
Pay: $3,400.00 - $4,400.00 per month
Benefits:
- Health insurance
Supplemental Pay:
- Performance bonus
License/Certification:
- visa to work in Singapore without sponsorship (Required)
Work Location: In person
Expected Start Date: 16/06/2025
