About the Role
We’re looking for a Staff Product Marketing Manager to lead go-to-market efforts for all ourNium products. Based in India or Singapore, this role will partner closely with Product, Sales, and Marketing to define messaging, drive launches, and help position Nium as the leader in payments infrastructure.
You’ll combine deep payments industry knowledge with storytelling and market intelligence. You’ll help connect what we build with what the market needs, and what customers want.
Responsibilities
- Own the Ideal Customer Profile targeting &
- Conduct external research and collaborate with business and product teams to deeply understand the behaviours and needs of segments within each ICP (Ideal Customer Profile).
- Generate actionable insights to inform messaging, positioning, and product development. Structure Nium’s products together into a consolidated product offering for each ICP & create compelling pitch for each ICP
- Identify high-potential customer sets and work with the broader marketing team to reach them through targeted campaigns, events, whitepapers, and other channels.
- Partner with business teams to support acquisition and growth initiatives.
- Customer and Market Insights
- Go-to-Market Strategy and Execution
- Own the go-to-market strategy and execution across all Nium products.
- Define differentiated messaging and positioning that resonates with decision-makers in fintech, banking, payroll, and adjacent verticals.
- Lead product launches and key announcements in collaboration with Product, Sales, Marketing, and Communications.
- Structure customer communications around new product releases in partnership with the product team.
- Sales Enablement and Strategic Support
- Develop compelling sales enablement materials, including pitch decks, product one-pagers, battlecards, and demos.
- Act as a strategic advisor to regional sales teams, ensuring alignment between market needs and product narratives.
- Continuously analyze customer feedback, market trends, and the competitive landscape to refine product and marketing strategies.
Requirements
- 5-8 years in product marketing, ideally in payments or fintech.
- Deep understanding of the payments ecosystem—payouts, FX, collections, compliance, and financial infrastructure.
- Proven experience launching Enterprise focused products, preferably payment products and driving adoption in global markets.
- Skilled in translating complex technical products into simple, compelling stories.
- Strong collaborator who can influence across product, sales, marketing, and executive teams.
- Excellent verbal and written communication skills.
- Able to create high-impact materials with limited direction.
- Comfortable in a fast-paced, global, high-growth environment.
Preferred Qualifications
- Experience marketing APIs or developer-led products.
- Familiarity with regulated financial environments and regional nuances.
- Background in working with enterprise customers or partners.
We Care: The wellness of Nium’ers is our #1 priority. We offer medical coverage along with 24/7 employee assistance program, generous vacation programs including our year-end shut down. We also provide a flexible hybrid working environment (3 days per week in the office).
We Upskill Ourselves: We are curious, and always want to learn more with a focus on upskilling ourselves. We provide role-specific training, internal workshops, and a learning stipend.
We Constantly Innovate: Since our inception, Nium has received constant recognition and awards for how we approach both our business and talent opportunities. Check out CNBC World’s Top Fintech Companies 2024.
We Celebrate Together: We recognize that work is also about creating great relationships with each other. We celebrate together with company-wide social events, team bonding activities, happy hours, team offsites, and much more!
We Thrive With Diversity: Nium is truly a global company, with more than 33 nationalities, based in 18+ countries and more than 10 office locations. As an equal opportunity employer, we are committed to providing a safe and welcoming environment for everyone. For more detailed region-specific benefits: https://www.nium.com/careers#careers-perks
For more information visit www.nium.com
Depending on your location, certain laws may regulate the way Nium manages the data of candidates. By submitting your job application, you are agreeing and acknowledging that you have read and understand our Candidate Privacy Notice located at www.nium.com/privacy/candidate-privacy-notice.
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