Main roles and responsibilities
The Assistant Director of Sales will support the Director of Sales & Marketing in overseeing the sales team and driving efforts to achieve the hotel's revenue objectives. This role entails managing and nurturing relationships with corporate accounts across Singapore, Indonesia, and other designated markets. Responsibilities include qualifying and evaluating business opportunities, soliciting group and individual bookings, coordinating weddings and catering events, and generating leads to meet budgetary targets and sales goals.
job will involve analyzing market trends and developing strategies to increase sales and attract new customers. You will also be responsible for building relationships with clients, negotiating contracts, and monitoring the performance of the sales team.
Main Responsibilities
- Assist in developing and executing sales strategies to meet or exceed revenue goals.
- Build and maintain strong relationships with clients, respond to inquiries, and coordinate site visits.
- Build up good rapport and teamwork with relevant departments of the hotels and resorts under the Company.
- Collaborate with marketing and revenue management teams to align pricing and promotional strategies.
- Conduct market research and competitor analysis to identify new opportunities and threats.
- Ensure that sales policies and procedures are followed, and that goals are achieved in compliance with company standards and regulations.
- Manage and mentor the sales team, including scheduling, training, and performance evaluation.
- Monitor sales performance and prepare regular reports for senior management.
- Represent the hotel at industry events, trade shows, and networking functions.
- Support contract negotiations and oversee the implementation of client agreements.
Sales and Revenue
- Achieving sales objectives and goals as set by the management
- Attend industry conferences and networking events to promote the hotel or resort
- Communicate customer requirements effectively to ensure commitments are met
- Communicate guests’ requirements effectively to the Operations team.
- Conduct sales calls and conduct site inspections on a daily/weekly basis as appropriate.
- Explore and garner sales by bringing in wide spectrum of industry accounts and industry related associations and networks.
- Keep track of competitors regarding special promotions and rate packages
- Plan, promote, recommend and upsell all promotional campaigns for the hotels and resorts not limiting to Food and Beverage packages, recreation activities and hotel/resort room nights.
- Prepare and communicate proposals and contracts to customers.
- Prepare weekly sales reports and update the management.
- Track and share information regarding new business trends.
- Understand factors that affect the market, inform management accordingly and develop strategies and action plan.
- Any other ad-hoc duties assigned.
- All other aspects of sales and revenue as directed by the Company.