We are seeking a dynamic, results-driven Admissions Representative to engage with the Israeli community and promote our school as the first choice for Israeli families. The ideal candidate will have a deep understanding of Israeli culture, language, and community values, with the ability to create and execute targeted marketing strategies that attract Israeli students and families. This role requires a combination of community outreach, event coordination, digital marketing, and relationship-building skills.
Main Responsibilities:
Community Outreach & Engagement : Build and maintain strong relationships with local Israeli families, organisations, and businesses. Act as the school's liaison to the Israeli community, attending community events, cultural festivals, and networking functions. Promote the school through outreach initiatives such as open houses, school tours, and community presentations.
Marketing Strategy Development : Work with the Admissions and Marketing Team to develop and implement targeted marketing campaigns that resonate with the Israeli community, highlighting the school's programmes, values, and cultural connections. Leverage both digital and traditional marketing channels to maximise outreach efforts.
Cultural Sensitivity & Messaging : Ensure all marketing materials reflect a deep understanding of Israeli culture and language, using Hebrew when necessary and ensuring that messages resonate with Israeli families’ values. Tailor the school’s communication and branding to appeal specifically to Israeli families, emphasising cultural programs, language support, and community connection.
Collaborative Event Planning : Coordinate events and initiatives aimed at Israeli families, such as cultural celebrations, Israeli Independence Day observances, and informational seminars about the school’s offerings. Support the school’s involvement in local Israeli community events to increase visibility and strengthen the school’s reputation within the community.
Admissions Support : Assist prospective Israeli families with the admissions process, providing information and answering questions about the school’s programs, curriculum, and community. Collaborate closely with the admissions team to ensure smooth and welcoming onboarding for Israeli families.
Market Research & Reporting : Conduct market research to understand the needs, preferences, and concerns of Israeli families within the local community. Provide regular reports on campaign performance, engagement metrics, and feedback from the Israeli community to continuously improve marketing effort.
Qualifications and Experience
- A diploma or higher in marketing, admissions, business or related field
- Strong communication skills in both Hebrew and English
- Proven experience in community outreach and relationship-building, with the ability to connect meaningfully with families and promote the school’s unique offerings
- Skilled in targeted marketing and event coordination, including digital marketing campaigns, in-person events, and tailored recruitment strategies to attract Israeli students.
