As Boutique Manager, you will be the brand ambassador and commercial leader of the boutique. You are responsible for achieving business objectives, elevating the client experience, and upholding the highest standards of luxury retail operations. You will lead by example, instilling a culture of excellence, elegance, and client obsession in your team, while ensuring alignment with the brand’s heritage and long-term strategy.
Commercial & Client Development
- Lead boutique business planning and execution to achieve and exceed monthly, quarterly, and annual sales targets.
- Champion an elevated client journey and ensure excellence in client experience, from welcome to post-sale follow-up.
- Drive clienteling activities through the development of strategic action plans for top clients (VICs), prospects, and dormant clients.
- Cultivate and expand a portfolio of High Jewellery clients with tailored activations and one-on-one relationship development.
- Analyse performance metrics, market trends, and client feedback to identify business opportunities and improvement areas.
Boutique Operations & Administration
- Oversee all aspects of daily boutique operations, from inventory control and after-sales service to boutique maintenance, rostering and visual merchandising.
- Ensure smooth integration and execution of CRM practices, in collaboration with CRM, Marketing, and HQ teams.
- Monitor stock levels and replenishment cycles; coordinate with merchandising and supply chain teams to ensure boutique readiness.
- Execute internal reporting requirements (sales, footfall, CRM, competitor analysis) with accuracy and timeliness.
- Uphold compliance with all operational SOPs, company policies, and security protocols.
People Leadership & Team Development
- Inspire, train, and coach a team of luxury sales professionals to embody the brand values and deliver consistent world-class service.
- Set clear performance objectives, conduct regular reviews, and support individual development plans.
- Lead daily briefings, weekly sales meetings, and monthly performance reviews to align and energize the team.
- Foster a boutique culture built on collaboration, respect, high performance, and accountability.
Client Events & Brand Representation
- Collaborate with the marketing and events team to plan and execute exclusive in-boutique and off-site client experiences.
- Represent the boutique at key client appointments, High Jewellery presentations, and brand activations.
- Contribute to strategic local market engagement through networking and community presence.
The Ideal Candidate
Experience & Expertise
- Minimum of 5–7 years of experience in luxury retail, preferably in fine or high jewellery, with at least 3 years in a boutique leadership role.
- Proven track record of sales excellence and developing long-term client relationships in the UHNW/HNW segment.
- Strong understanding of boutique operations, inventory management, and high-value product handling.
- Background in gemmology, jewellery design, or horology is advantageous; formal gemmological certification preferred.
Leadership & Soft Skills
- Elegant communicator with fluency in English; additional languages such as Mandarin is a plus to effectively communicate with Mandarin-speaking clients.
- Charismatic leader with strong interpersonal skills and emotional intelligence.
- Exceptional attention to detail, organizational discipline, and ability to work independently under pressure.
- Deep understanding of the luxury mindset, discretion, and etiquette.
What We Offer
- Competitive base salary with attractive individual and team-based incentives.
- Structured training and development programs, including exposure to High Jewellery education and brand heritage immersion.
- Opportunity to shape the boutique’s identity and make a lasting impact within a growing and purpose-driven luxury house.
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