Tasks & responsibilities:
1. Develop and implement marketing strategies that incorporate storytelling to promote our products/services.
2. Create engaging content for various marketing channels, including social media, website, and email campaigns, using storytelling techniques.
3. Collaborate with internal teams and external vendors to ensure storytelling is integrated into all marketing materials.
4. Monitor and analyze the effectiveness of storytelling in marketing campaigns and make adjustments as needed.
Qualifications & experience:
1. Bachelor's degree in Marketing, Communications, or a related field.
2. Excellent written and verbal communication skills in English and Chinese.
3. Strong storytelling skills.
4. Strong organizational and time management skills.
5. Ability to work effectively in a fast-paced environment.
6. Creative thinking and problem-solving skills.
7. Experience in digital marketing and social media management.
8. Knowledge of graphic design software (e.g., Adobe Creative Suite).
9. Familiarity with marketing analytics tools (e.g., Google Analytics).
