Position
Head of Retail - Singapore & Malaysia
The Head of Retail leads the overall boutique network strategy and retail performance across Singapore and Malaysia. This role is responsible for setting the retail direction, enhancing client experience, developing retail leadership, and ensuring operational and service excellence. As a key business partner to the General Manager, this position plays a central role in shaping the future of retail and driving transformational initiatives across both markets.
Job responsibilities
Retail Strategy & Commercial Leadership
- Define the retail strategy and commercial roadmap to drive sales, productivity, and profitability.
- Lead quarterly business reviews, market assessments, and action planning with boutique leaders.
- Monitor business KPIs and identify levers for growth across both Singapore and Malaysia.
Client Development & Experience Elevation
- Own the client development agenda, setting standards for clienteling, repeat purchase, and VIC engagement.
- Collaborate with Boutique Directors/Managers to drive personalized client outreach and in-store experience upgrades.
- Review boutique-level client data and identify strategic actions to uplift service and loyalty.
People Leadership & Team Development
- Lead and coach Boutique Directors/Managers and Retail Manager to foster a high-performing, client-focused culture.
- Champion team engagement, development planning, and internal mobility across both markets.
- Partner with Human Resources on succession planning and strengthening frontline leadership capability.
Transformation & Retail Projects
- Drive key retail initiatives such as STRIVE, dashboards, and clienteling enablement.
- Lead project execution for store openings, renovations, and in-store innovation pilots.
- Ensure alignment across functions and boutiques in implementing change effectively.
Profile
- Minimum 10 years’ experience in luxury retail, including multi-store and multi-market leadership roles.
- Strong strategic mindset with a proven track record of driving retail performance and transformation.
- Deep passion for delivering elevated client experiences and building service-centric cultures.
- Proven leadership skills in managing and developing diverse retail teams across geographies.
- Strong analytical, planning, and communication abilities; able to engage senior stakeholders effectively.
- Flexible and collaborative, with the ability to navigate across functions and evolving business needs.
TAG Heuer
MAISON
1860, Saint-Imier at the very heart of the birthplace of watchmaking. A young ambitious watchmaker decides to found his own brand. His name: Edouard Heuer. At just 20 years old, he was to revolutionize the watchmaking industry by breaking away from the established rules. Ever since that time, TAG Heuer’s vocation has been to push back the boundaries and defy convention to invent incredible watches and chronographs of extreme precision. The invention of the oscillating pinion in 1887 exemplified this spirit, streamlining the chronograph’s design and enhancing its responsiveness—a principle that underpins our engineering philosophy even today. Then came the 1916 Mikrograph, the first stopwatch accurate to 1/100th of a second, cementing TAG Heuer's reputation as the precision timekeeper in competitive sports. Indeed, the world of TAG Heuer is intimately linked to motor racing and the division of time into infinitely small units, but its aura extends well beyond this arena. Capturing TAG Heuer’s ethos, our prominent partnerships and brand ambassadors express the brand’s passion for action and high performance. These include the Oracle Red Bull Racing Formula 1 Team, the TAG Heuer Porsche Formula E Team, the Formula 1 Monaco Grand Prix and Monaco Grand Prix Historique, the World Endurance Championships and the Indianapolis 500. As for TAG Heuer ambassadors, they all share the ability to stand up to pressure, constantly pushing their limits. This illustrious group includes motorsport legends Ayrton Senna and Steve McQueen, Hollywood icons Ryan Gosling, Patrick Dempsey, Alexandra Daddario, and Wi Ha Jun, and tennis stars Naomi Osaka, Felix Auger-Aliassime and Petra Kvitovà. The brand's spirit of adventure is further represented by big wave surfers Kai Lenny and Maya Gabeira, alongside rising athletes such as Sydney McLaughlin-Levrone, Fred Kerley, Summer McIntosh, and Sky Brown.
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