Assistant Manager, Employer Brand and HR Communications, APEC

At Marriott, you can be a part of something bigger than yourself, be inspired by what’s possible and discover your own future. When you join us, you can begin your purpose, belong to a global community, and become the best version of you.

Marriott International is seeking a dynamic and strategic Assistant Manager to lead integrated employer brand and HR communications strategies across Asia Pacific (excluding Greater China). This role plays a pivotal part in amplifying Marriott’s employer brand and culture narrative across internal and external channels—ensuring alignment with global brand standards while representing the unique voice of the region.

The successful candidate will be a creative storyteller and strategic communicator with a passion for people, and the ability to translate HR priorities into compelling narratives, campaigns, and experiences. Reporting to the Senior Director, Talent Acquisition & Management Solutions, APEC, this position requires strong collaboration across global and regional stakeholders, including HR, Public Relations and hotel leadership team.

Ideal attributes and competencies that we are looking for: 

• Outstanding written and verbal communication skills, with a sharp eye for detail and storytelling.
• Proven ability to create compelling presentations and communications for diverse audiences.
• Proficiency in social media management (e.g., LinkedIn, Instagram, TikTok, Facebook) and content creation tools (e.g., Canva, Adobe Creative Suite).
• Strong project management and multitasking abilities.
• Creative, resourceful, and open to innovation and emerging technologies.
• Effective interpersonal and stakeholder engagement skills.
• Data-literate, with the ability to present insights using PowerPoint, Excel, or dashboard tools.
• Highly organized, adaptable, and able to prioritize in a fast-paced environment.
• Ability to work independently and collaboratively across HR Centers of Excellence (COEs) and PR functions at various organizational levels.

Education and Experience Requirements:

• Bachelor’s degree in Communications, Marketing, Digital Media, or a related field.
• 4–6 years of experience in HR or marketing communications, with hands-on experience in employer branding, campaign management, and stakeholder engagement.
• Experience in a media agency or multinational organization; hospitality industry experience is a plus.
• Strong vendor management skills and the ability to collaborate with cross-functional teams across geographies.

CORE WORK ACTIVITIES

Employer Branding & Content Strategy

• Develop and implement regional HR marketing and employer branding strategies aligned with Marriott’s global Employee Value Proposition (EVP).
• Create and manage engaging content for internal and external platforms, including social media (LinkedIn, Instagram, TikTok, Facebook), career websites, recruitment pages, blogs, and intranet channels.
• Maintain a content calendar and coordinate execution of regional and global talent campaigns, tracking KPIs such as engagement, reach, brand perception, and applicant flow to drive results and continuous improvement.
• Activate global campaigns within the region and update the global careers blog with relevant regional content.
• Conduct market research and performance analysis to refine branding efforts and campaign effectiveness.

Strategic Communications & Presentations

• Craft impactful communications and visually engaging presentations for leadership and HR teams for use in internal and external events (e.g., conferences, townhalls, social media).
• Prepare scripts, messaging, and talking points for senior leaders and talent-related programs.
• Collaborate with internal communications and PR teams to ensure consistent messaging and brand alignment.

Talent Events & Recognition

• Provide communications and logistics for support talent-related events such as career fairs, associate recognition programs, and award ceremonies—both in-person and virtual.
• Draft event scripts and briefing materials, coordinating with stakeholders to ensure seamless execution.
• Support the development of award nominations and related presentation materials.

Stakeholder Engagement & Regional Collaboration

• Partner with HQ and Corporate PR to localize global initiatives, provide regional insights, and contribute to brand-consistent messaging.
• Work closely with hotels to gather associate-generated content and support localized event coordination and campaigns.
• Collaborate with HR COEs to cascade leadership communications across the region in a timely and relevant manner.
• Represent the APEC region in global communications forums by providing feedback, promoting best practices, and supporting system and process enhancements.

Creative Development & Vendor Management

• Brief and coordinate with internal design specialists or external vendors to produce visuals, videos, and digital assets aligned with communication objectives.
• Ensure all creative outputs adhere to Marriott’s brand standards, tone of voice, and visual identity guidelines.

Learning and Applying Professional Expertise

• Adhere to company policies and demonstrate professional conduct at all times.
• Communicate clearly, professionally, and with discretion.
• Foster positive working relationships and contribute to a high-performing team culture.
• Perform other reasonable job duties as assigned by supervisors.

Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.